“Flexibility is the new competitive edge with developers now adjusting their product base and operation plans,” according to JLL’s latest Cairo Real Estate Market Overview. “Among the strategies being used to attract sales in an increasingly competitive market are extended payment plans and improved community facilities as developers seek to offer more value for money. Community creation has become a key means of ensuring a competitive edge to target those consumers seeking to maintain a dynamic lifestyle.”
Colliers agrees. “Although there is considerable supply expected to enter the market, demand is likely to remain strong due to the rapidly increasing number of households. Homebuyers can also take advantage of the flexible payment plans offered by developers spanning up to 10-years in some instances.”
Over 40 exhibitors are expected to showcase hundreds of real estate projects from across the country and offer homebuyers and investors the ideal platform to secure their next townhouse, villa or apartment. Developers at this year’s event include: Wadi Degla, Prime Properties, Porto Vacation Club, Tabarak Holding, Diarna Real Estate, Heliopolis Developers Group, OUD, Amlak Masr Real Estate Investment, Memaar Morshedy Group, Cecilia Lagoons, Life Park, First Group, Al Safwa Real Estate, Zahraa El Maadi Investment & Development Company, Gardens (Emerald City), Al Oula-Taamir Mortgage Finance Company to name a few.